A Non-Confusing Guide to Clean Beauty 

It is so exciting to see that sustainable beauty routines have become one of the biggest beauty trends. Becoming a more eco-conscious beauty consumer is the right thing to do for the future of our planet and also your skin. Shopping consciously and with sustainability in mind doesn't need to be hard. Whether you want to limit your plastic usage, start recycling, or be a more eco-friendly beauty consumer, there are many reasons why clean beauty is not only great for your skin but the environment as well.

At AMAZI Beauty, clean beauty means never compromising on our consumers' health for results. We are always committed to making safe, clean beauty products that deliver real results and without using harmful ingredients that can affect your well-being. Beyond that, the way we source our natural and local ingredients is a huge priority to us. We also make sure that the ingredients we include are ethically sourced and that every ingredient we include has a functional purpose.

What is ‘clean beauty’?

A simple explanation to clean beauty means to move away from synthetic ingredients that have shown to be harmful to the environment and human health. Clean beauty avoids including artificial colours, fragrances and preservatives such as parabens.

Where do I start?

Start by finding a cleaner alternative to your facial cleanser, moisturiser and deodorant that does not contain synthetic ingredients like parabens, fragrance or sulfates. At AMAZI Beauty we have a great selection of products that will help you gradually switch to a more natural and clean skincare routine. 

What are some of the benefits of embracing clean beauty? 

Clean beauty won’t irritate the skin:

  • Most of the time skin irritation also known as contact dermatitis is caused by synthetic ingredients which most skin types, especially sensitive skin are allergic to. Irritant ingredients such as preservatives and fragrances aren’t always good for the skin and clean beauty brands like AMAZI Beauty steer away from containing irritant ingredients.

Clean beauty contain beneficial natural ingredients:

  • Certain natural ingredients can give your skin more amazing benefits and enhance the overall appearance and health of your skin. Ingredients such a rosehip oil, baobab, shea butter and jojoba - which are all found in the  AMAZI Beauty’s products give your skin all the nutrients it needs.

Less Allergens for your skin:

  • Natural, clean skincare products usually avoid allergens to keep your skin from reacting, while traditional skincare products will usually contain allergens like sulfates which can cause redness, itchiness and inflammation to the skin. 

Better for the environment:

  • Clean beauty is environmentally safer and generally more sustainable, so do good for the future of our planet while getting clearer skin. Best part is, clean beauty products are usually if not always packaged in something recycled or recyclable. 

Consider this your crash course on why you need clean beauty products in your skincare cabinet ASAP! So if you’re wanting more hydrated, less-irritated and glowy skin, then maybe it’s time to think about switching to AMAZI Beauty.

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