200% OF YOUR PURCHASE IS INVESTED INTO THE EDUCATION OF YOUNG WOMEN OF COLOUR IN SOUTH AFRICA

Who is AMAZI

AMAZI is a social impact brand by women for women. Our ecosystem aims to create ways for every woman to create change for another woman while investing in herself. So you can do more good by spending consciously where your Rands create Change. 

This ethos is the central, most key aspect of what makes our ecosystem work. By choosing to spend on your self-care at AMAZI, you’re investing in the futures of women of colour, helping them take the first step into the beauty industry or giving their career in entrepreneurship a boost. 

Your Rands enables AMAZI to create Change for young women in South Africa who have been marginalized and whose life stories have had an unjust beginning due to the lack of access to education, support systems, GBV, or poverty. AMAZI creates impact by empowering women through education, where they are taught beauty and development skills at the AMAZI Academy. We also support their entrepreneurial dreams with the courses they need to start their own micro-business.

HOW DO MY RANDS CREATE CHANGE?

When you purchase an AMAZI Beauty product or book a treatment at the AMAZI Beauty Bars your investment is matched by AMAZI to double the initial investment; this sum is invested back into empowering women through education in order to enable women to earn in the South African economy. 

This means that every time you invest your Rands in your self-care, you’re enabling another woman to invest in her future. Our impact framework allows you to empower women without spending more than your budget or extra time. 

Why? So that we can create a future for women where they can thrive as their best selves. Ultimately creating a world that thrives. 

AMAZI BEAUTY’S TRANSPARENT VALUE CHAIN

Design 

The key goal for our value chain is to be clean, eco-friendly, ethical at every step, and produced and manufactured in South Africa. When sustainability is at the core of the design stage, it is truly possible to create a sustainable product. That is why each of the following steps in our value chain must be purposefully and intentionally held to a high standard, to ensure that the entire chain is clean. 

Sourcing

Raw ingredients are ethically and sustainably sourced throughout Africa, to respect our natural environment. We make sure to respect the environment, social and economical factors when sourcing our raw ingredients

Manufacturing

The production and manufacturing stage is done in a safe environment, our suppliers make sure to respect the human resources as well as raw material that goes into it. 

Packaging

Our products are bottled in dark amber glass bottles to ensure longer shelf life. This reduces the need to throw away products as they last longer. The bottles are also reusable with easily recyclable labelling.

Distribution

AMAZI Beauty is distributed in eco-friendly packaging and with a minimal carbon footprint. 

Return your Bottles

We encourage you to return your bottles. The bottles can be returned to be recycled or reused, going back into the value chain again.  

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